Huge Brands Acquires TLJ - Huge Brands

Marketing Manager

Salt Lake City, UT — June 12, 2024 — Huge Brands, a leader in the custom merchandise industry, is pleased to announce the acquisition of TLJ Marketing and Sales, a prominent player in the military sector. This strategic move is set to enhance Huge Brands' capabilities and expand its reach in the military apparel and merchandise market. Moving forward, TLJ Marketing and Sales will operate as an independent division of Huge Brands under the moniker TLJ Operations.

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Key Highlights of the Acquisition:

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Enhanced Product Offerings: With this integration of TLJ Operations will be able to offer an expanded range of goods and services building upon their already strong expertise and product line.

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Market Expansion: This acquisition opens new opportunities in both the military sector and private sectors Allowing Huge Brands and TLJ Operations to collectively serve a broader customer base. With Huge’s additional resources, TLJ Operations will focus on increasing the presence of its Veteran’s Apparel line in the direct-to-consumer and blank wholesale markets.

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Strengthened Expertise: Combining the talents and resources of both companies, Huge Brands is positioned to deliver even more innovative and high-quality merchandise solutions.

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“TLJ is an incredible organization with fundamentally strong relationships throughout the military sector. The partnership between TLJ and Huge Brands will allow us to increase the offering as well as the level of service in order to build upon the legacy that Dave and Amy have forged over the past 25 years,” said Jeremy Conder, CEO of Huge Brands.

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Quote from Dave Hosier, CEO of TLJ Marketing and Sales:

“We are excited about the partnership between TLJ & Huge Brands as we form our new company TLJ Operations LLC. We now bring our production in house, increase our sales support staff, expedite our lead times, and provide the sales support in not only the Military Retail Channel but other Retail Channels going forward. We are an aggressive company striving for the future!”

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About Huge Brands:

Huge Brands is a leading provider of custom merchandise solutions, specializing in retail-quality custom products for a wide array of industries. With routes leading back to 1993 (Huge Sportswear), the company has a reputation for maximizing their clients' merchandise potential and return through their design and creative expertise. For more information, visit www.hugebrands.com.

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About TLJ Marketing and Sales:

TLJ Marketing and Sales has been a trusted name in the military sector since 1999. Known for its extensive range of veteran apparel & accessories and strong industry relationships, the company has built a loyal customer base and a robust market presence. In September 2021, TLJ founders Amy & Dave Hosier & 26-year Veteran Rich Jones helped create Veterans Apparel, a brand dedicated to our heroes in uniform and the support systems behind those uniforms. Veterans Apparel aims to bring the values our country was built on into each piece of apparel and the communities it serves. The brand was created to continue the legacy of all service heroes and their foundations, supporting not only those who have worn a service uniform but also their loved ones. Rich Jones, a veteran of the Air Force and 17 deployments, and Dave Hosier, with 22 years in the military apparel business, established Veterans Apparel to give back to those who have served and their support systems. Veterans Apparel is committed to giving back to the community through initiatives such as suicide prevention, veteran homelessness, job sourcing, and more, donating 3% of its annual profits to these causes.

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Media Contact:

Austin Heath

Marketing Manager

Huge Brands

marketing@hugebrands.com

801.355.0331

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Huge Brands on Social Media:

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Facebook: facebook.com/hugebrands

LinkedIn: https://www.linkedin.com/company/huge-brands